Text 100 is the parent to the rest of the companies in the Group and is the largest and most established brand. It now has twenty-two offices across Europe, North America, India, Africa and Asia Pacific, making it one of the few firms that offers technology companies a truly global service. Text 100's clients include industry giants Xerox, SAP, BT and Motorola as well as emerging technology companies like Virgin Biznet, InfoSpace.com and eCharge. Text 100's focus remains on providing technology companies with the best business to business public relations consultancy available on a global level.
Text 100 was one of the pioneers in making public relations consultancy more of a science than an art. With this in mind the company developed what it calls 'SMART PR' methodology, which helps companies focus on what they can and should achieve through PR. SMART PR methodology also helps define the construction of regional or global campaigns, ensuring the PR focus remains firmly on a company's business goals. The company plans to increase its global presence through further international offices.